Universal promo pack
The universal promo pack is a pack of Magic: The Gathering promotional cards provided by Wizards of the Coast to WPN stores from Core Set 2020 onward.[1][2] Promo packs are not tied to specific events or programs and can be rewarded at any event, at the store's discretion. The packs replace dedicated cards for FNM, Draft Weekend, Magic Weekend and Magic Open House.[3][4]
Description
Promo packs are available in all languages in which Magic is printed, and foil promo packs are available in Chinese Simplified, English, French, German, Italian, Japanese, Portuguese, and Spanish.
Promo packs are allocated based on Tickets, Engaged Players, and the length of a season.[5] So, if a season is ten weeks long and a store receives eight promo packs per week, they'll receive a lump sum of eighty promo packs at the beginning of the season. The minimum is four promo packs per week, at five Engaged Players and 250 Tickets.
For each set, promo packs may deviate from the regular contents described above, by including specials. The promo-stamp consists of a silver colored planeswalker symbol in the bottom right of the art box.[6]
Standard Universes Beyond sets don't feature dedicated promo packs.[7]
One in four of the packs the store receives has all-foil contents (clearly identifiable from the packaging). These are suggested for 1st place prizes in tournaments as well as for events that cater to players that want to show off their decks, like Commander.[3]
History
Regular WPN promo packs were announced to contain the following:[1][8]
- One promo-stamped rare or mythic rare from the most recent set.
- One promo-stamped Standard-legal rare or mythic rare from a short public list curated by Magic's design studio.
- One alternate art basic land. Usually one of five different cards.
- One special, season-specific card with special treatments such as alternate frames/alternate art. Usually one of three different cards.
Starting with the second set to feature promo packs, Throne of Eldraine, the basic land was replaced by a MTG Arena code card, good for a booster pack on Magic: The Gathering Arena.[9] The alternate art slot started to contain one of five dark frame cards.
Starting with Aetherdrift, code cards are no longer to be found in promo packs. Instead, players who register for an event with their Wizards Accounts will automatically be provided the reward in their in-game inboxes within two weeks.[10]
Current contents
- One promo-stamped rare or mythic rare from the most recent set.
- One promo-stamped Standard-legal rare or mythic rare from a short public list curated by Magic's design studio.
- One of five different cards with the dark frame card treatment. "Promo Pack" in the Information below the text box.
Recommended distribution
Wizards of the Coast recommends saving promo packs for programmed events in this way:[3]
- Draft Weekend — 15%
- Friday Night Magic — 30% (~3% per week)
- Magic Weekend — 20%
- New Player Events and Prizes — 10% (Bring-a-Friend Reward)
- Other Events — 25%
List of cards
Gallery
References
- ↑ a b Nelson Brown (March 12, 2019). "Introducing the New Wizards Play Network". magicthegathering.com. Wizards of the Coast. Archived from the original on 2019-03-13.
- ↑ M20: 15 Changes Every Retailer Should Know. Wizards Play Network (June 13, 2019).
- ↑ a b c WPN (March 12, 2019), "The New WPN: 32 Common Questions". Wizards Play Network
- ↑ Chris Gleeson (June 17, 2019). "Core Set 2020 Promos and Packaging". magicthegathering.com. Wizards of the Coast.
- ↑ WPN (March 12, 2019), "Your New Stats Explained, Wizards Play Network
- ↑ WPN (June 19, 2019). "Everything There Is To Know About The New Promo Packs". Wizards Play Network.
- ↑ WPN (July 9, 2025). "Edge of Eternities Dates, Events, and Promos Details". Wizards Play Network.
- ↑ Wizards of the Coast (June 17, 2019). "Magic Promo Pack Info". Magic.Wizards.com.
- ↑ Mark Rosewater (July 21, 2019). "Project Booster Fun". magicthegathering.com. Wizards of the Coast.
- ↑ WPN (January 28, 2025). "Aetherdrift Prerelease Planning Guide". Wizards Play Network.
- ↑ Wizards of the Coast (April 22, 2019). "Japanese Alternate-Art Planeswalkers". magicthegathering.com. Wizards of the Coast. Archived from the original on 2019-04-22.
- ↑ Chris Gleeson (June 17, 2019). "Core Set 2020 Promos and Packaging". magicthegathering.com. Wizards of the Coast.
- ↑ Chris Gleeson (September 20, 2019). "Throne of Eldraine Promos". magicthegathering.com. Wizards of the Coast.
- ↑ WPN (September 18, 2019). "Video: Understand Throne of Eldraine Promo Packs". Wizards Play Network.
- ↑ Blake Rasmussen (January 9, 2020). "Theros Beyond Death Promos". magicthegathering.com. Wizards of the Coast. Archived from the original on 2020-01-09.
- ↑ Wizards of the Coast (January 15, 2020). "Theros Beyond Death Promo Pack Updates". magicthegathering.com. Wizards of the Coast. Archived from the original on 2020-01-19.
- ↑ WPN (September 2, 2020). "Sneak Peek: Zendikar Rising Marketing Kit". Wizards Play Network.
- ↑ WPN (August 5, 2021). "All the Dates You Need for Innistrad: Midnight Hunt". Wizards Play Network.