Lure

The lure ability, informally named after the eponymous Lure card, is an ability that limits an opponent's options when blocking, such that he or she is impelled to block any creatures with the ability.

Two main forms of the ability exist, forcing all creatures able to block or a given target creature to block a creature with the ability.

The lure ability can be used to force opponents to block smaller creatures to permit larger ones to directly attack them or to block creatures with abilities that would produce a favourable outcome to the attacking player (e.g., deathtouch, venom, rampage).